Alfa Romeo at the 2019 Geneva International Motor Show

  • With a display area focusing on beauty, performance and exclusivity, the brand is a star at the event.
  • The focus is on the Giulia Quadrifoglio and Stelvio Quadrifoglio "Alfa Romeo Racing" limited editions, which celebrate Alfa Romeo's legendary racing history and the arrival of a new Italian driver onto the Formula 1 scene: Antonio Giovinazzi joins the "Alfa Romeo Racing" team with World Champion Kimi Räikkönen.
  • Unique content and performance: That is the Alfa Romeo Stelvio Ti, which proudly bears the historic "Turismo Internazionale" acronym and is only awarded to the most lavishly equipped, most high-tech, most aggressive versions.
  • The spotlight is also on the New Alfa Romeo Giulietta MY19, which has evolved, while maintaining all its unmistakable style and strong, sporty character.
  • Mopar® accessories enhance the distinctive features of Giulietta, Giulia and Stelvio, adding Connectivity and character to each model.


For over a century, Alfa Romeo cars have been delighting motorists with their beauty and Italian style. They evoke the performance, technology and driving pleasure, which can simply be unleashed with a turn of the ignition key. This year, visitors at the Geneva International Motor Show will clearly see that the brand has further evolved, in many different directions. Nothing expresses Alfa Romeo’s commitment to extreme performance better than its return to Formula 1. In the 2019 season, the team will be competing at the highest level under the "Alfa Romeo Racing" name. Representing them are an Italian driver, Antonio Giovinazzi, alongside Kimi Räikkönen, the former 2007 world champion.


The Geneva stand proudly displays the limited "Alfa Romeo Racing" edition Giulia Quadrifoglio and Stelvio Quadrifoglio, which embody the racetrack by featuring their own specific livery. Furthermore, you can see the return of the historic "Turismo Internazionale" name, which was awarded to the Alfa Romeo Stelvio. The new Ti trim represents the best in sportiness, which is why it was also awarded to the Giulia Veloce Ti.

With three trims and four accessory packs, the new Giulietta MY19 represents an even more tailored approach. It truly allows people to express their personality through their car. Gracing the stage is a Giulietta Executive (not available in the UK) with Visconti Green paintwork, and the sporty Giulietta Veloce. The display truly embraces every aspect of customisation, also featuring a section that is dedicated to Mopar® accessories, the ultimate brand dedicated to assistance, parts and customer care for FCA vehicles.

The Giulia Quadrifoglio and Stelvio Quadrifoglio "Alfa Romeo Racing" limited edition 


The true stars of the display area are undoubtedly the limited-edition Giulia Quadrifoglio and Stelvio Quadrifoglio "Alfa Romeo Racing" limited edition. These cars celebrate Alfa Romeo's ever-deepening participation and involvement in the Formula 1 world championship, in partnership with Sauber. Starting this year, the team has adopted the new official name - "Alfa Romeo Racing", with the highly significant "since 1910" addition. The date is a reference to Alfa Romeo’s founding year, 24 June 1910, firmly rooting them in motorsport history. In fact, just one year after they were founded, Alfa Romeo made its debut in an official competition, winning the first Regularity Race in Modena. Since then, its sporting legend has been solidified with a string of victories and top-three finishes in many international championships, including Formula 1. The synergy between Sauber and Alfa Romeo, Title Sponsor since 2018, has ensured a steady progression, helping the team finish in eighth place this past season. Today, the technical and commercial bonds between the two partners are being consolidated even further under the same management and ownership. The two partners share the same ambition – to win as many races as possible. Visitors to the Geneva International Motor Show will be able to admire the team's car, which will be driven by former world champion Kimi Räikkönen and young Italian driver Antonio Giovinazzi. The latter's presence is a real source of national pride, because it’s the eighth year since an Italian driver has regularly appeared in Formula 1. Aside from the Formula 1 car, the Alfa Romeo Quadrifoglio "Alfa Romeo Racing" cars have just as much pull. This limited edition features exclusive paintwork as a tribute to the Alfa Romeo Racing C38. It is also packed with unique stylistic details, such as Sparco racing seats with red stitching and carbon shell structure, the Mopar® automatic transmission lever with carbon insert and leather and Alcantara steering wheel, as well as carbon inserts. Inside, a special celebratory badge with the Alfa Romeo Racing logo makes a real statement. Expressing the excitement of the racetrack are technical details, such as the exposed carbon fibre roof on the Giulia, the burnished alloy wheels (19" on the Giulia and 20" on the Stelvio) and the red brake callipers. Furthermore, these limited editions are equipped with an exclusive Akrapovič titanium exhaust to emphasise the deep and bold sound of the 2.9 V6 Bi-Turbo engine, which was specifically tuned by Alfa Romeo engineers to increase power output. The adoption of the titanium exhaust, a braking system with carbon-ceramic discs and Sparco seats with a carbon shell, make the car much lighter than its regular production counterparts. Carbon is also widely used on the mirror caps, the "V" insert in the front trilobe, the side skirt inserts, and the kick plates (on Giulia). Both "Alfa Romeo Racing" cars also feature rear privacy glass, Adaptive Cruise Control, the Harman Kardon® premium audio pack, and the AlfaTM Connect 3D Nav by Mopar infotainment system with 8.8'' screen, Apple CarPlayTM, Android AutoTM and DAB radio. 


The legendary Quadrifoglio four-leaf-clover badge, Alfa Romeo’s symbol since 1923, represents excellence in technical design and performance. For example, for the first time ever, the Stelvio’s 2.9 V6 Bi-Turbo engine is combined with the innovative Q4 all-wheel drive system, which guarantees unbeatable performance, traction, driving pleasure and safety in all situations. Both cars also incorporate AlfaTM Chassis Domain Control, which coordinates all the on-board electronic systems, to deliver the best performance and the utmost driving pleasure, at all times. The system is able to manage specific tasks and simultaneously assign them to the various active systems, such as the Q4 all-wheel drive (on Stelvio Quadrifoglio), AlfaTM Active Torque Vectoring system, AlfaTM Active Suspension, ESC and AlfaTM DNA Pro selector with Race function. The Torque Vectoring technology optimises Stelvio and Giulia's drive distribution, using two electronically controlled clutches to control torque delivery to each wheel separately. This ensures the optimal transfer of power to the ground, even when the car is pushed to its dynamic limits. This maximises driving safety and fun, without encountering an invasive stability control system. When in Race mode, the 8-speed ZF automatic transmission, is specifically calibrated to shift in just 150 milliseconds. The transmission has a lock-up clutch to give the driver a powerful, precise feeling of in-gear acceleration. Depending on the DNA mode set, the new automatic transmission optimises fluidity, comfort and ease of driving in all environments, including around town. It also further improves fuel efficiency and cuts CO2 emissions. In other words, we offer excellence rather than just performance. The Alfa Romeo SUV and the saloon are also incredibly efficient, in terms of emission and fuel efficiency, thanks to their electronically controlled cylinder deactivation system and the sailing function, which is available in Advanced Efficiency driving mode. Last but not least, both models are equipped with paddle shifters made from solid aluminium, which are integral in the steering column, to maximise the driving experience.


Alfa Romeo Stelvio Ti



The Geneva stand proudly displays a Stelvio, which is equipped with the 280 HP 2.0 Turbo Petrol engine,  an 8-speed automatic transmission and Q4 all-wheel drive. The engine is a 4-cylinder unit built entirely in aluminium with a carbon drive shaft. The Alfa Romeo Stelvio, with a 2.0 280 HP Turbo Petrol engine (peak torque of 400 Nm at 2,250 rpm), is best in class, in terms of acceleration, powering from 0 to 62 mph in just 5.7 seconds. Its top speed is 143 mph. The model on display proudly bears the historic Ti, "Turismo Internazionale" acronym. It is awarded to the most prestigious, high-tech Alfa Romeos. Its lavish stylings are sure to meet the expectations of the most demanding drivers.


The stylistic expression of the SUV on show is truly unique: the Misano Blue colour is combined with the new burnished rear light clusters and luxurious trims, with widespread use of carbon. Both the "V" insert of the front trilobe and the mirror caps are made out of this material. The exterior window frames and tailpipes are gloss black, the "Stelvio" and" Q4" badges are dark, and the car also features rear privacy glass. Other elements, such as the powerful 20" alloy wheels combined with the yellow sports brake callipers, also make it stand out.


Alfa Romeo Giulia Veloce Ti



The Alfa Romeo Giulia Veloce Ti, equipped with 280 HP turbo petrol engine combined with an 8-speed automatic transmission, is a fine embodiment of the technical and automotive excellence of the Giulia range. The Giulia Ti, presented in Misano Blue  and is the most exclusive version in the range. It successfully combines the Giulia Veloce's sporty flavour with an alluring style, a rich standard outfit and the very latest technology. It is a near sister to the Quadrifoglio, sharing several stylistic similarities. Its leather dashboard with carbon inserts and leather and Alcantara seats with black stitching make sure it is truly eye-catching. Furthermore, it features carbon details styled by Mopar, such as the backlit kick plates with Alfa Romeo logo, the "V" insert on the front trilobe, the gear lever insert and the mirror caps. 


The side skirts with carbon inserts and the rear spoiler are quintessential Quadrifoglio elements. Another real racing-style feature are the 19" Dark 5-hole Quadrifoglio alloy wheels with yellow brake callipers. The sporty personality of this model is reasserted by the extreme care for details and extensive use of carbon fibre. The configuration is completed by the AlfaTM Connect 3D NAV infotainment system, an 8.8" screen, Apple CarPlayTM and Android AutoTM, DAB, adaptive cruise control, rear privacy glass and the Harman Kardon® premium audio pack.


Alfa Romeo Giulietta Executive (not available in the UK)


The stand is also adorned by the new Giulietta Executive, which previews the Visconti Green paintwork and features interior Mocha leather upholstery, door panels and a dashboard insert. In the UK, many of the Executive’s features can be found on the Super, such as satin-finish "V" grille, headlight bezels, mirror caps, door handles, rear bumper finish, and chrome- Giulietta badge. The interior puts an emphasis on comfort and style. The Executive, and the convenience pack on Super, feature such elements as: rain and dusk sensors, electro-chromic rear-view mirror, electric wing mirrors, and front and rear parking sensors. The stylish look is completed by new 18" light alloy wheels, which feature a five double-spoke pattern and burnished diamond finish (optional on Super). 


Under the bonnet is the Euro 6D-temp 120 HP 1.6 Multijet engine, with Alfa TCT automatic transmission. The driver can use the Alfa DNA driving mode selector to adjust the car's dynamic handling by modifying the engine torque, the brakes (via the Pre-Fill device), the TCT transmission shifting logics, the accelerator response, the ESC control system, the Alfa Q2 electronic self-locking differential and the ASR traction control. Depending on road conditions and their own driving style, the driver can choose between three modes.


Alfa Romeo Giulietta Veloce


The New Giulietta Veloce takes everything to another level with an even more aggressive look and technical features that creates an uncompromising driving experience. Key exterior features include the new distinctive yellow front and rear diffuser  enlarged yellow Brembo brake calipers, and the glossy black finish of the mirror caps, door handles, front grille “V” insert, fog light bezel, and enlarged twin tailpipes. The exterior finishing touches are completed by the side skirts, rear privacy glass and the 18" Dark 5-hole alloy wheels. On the inside, the sports element of the new Giulietta Veloce is reasserted. The fabric and Alcantara sports seats feature contrast yellow stitching and headrests with the Alfa Romeo logo on it, aluminium pedals and kick plates, matte anthracite mouldings and a contoured sports steering wheel with yellow stitching. The yellow stitching is also featured on the handbrake and gearstick gator.


The Giulietta Veloce is powered by the new Euro 6D-temp 170 HP 2.0 JTDM engine, with six-speed Alfa TCT automatic transmission. The up and down selector of the gear stick, which is as accurate as it is ergonomic, can be controlled manually by the driver. Shift paddles on the steering wheel can be used as an alternative. To conclude, the new Giulietta Veloce is available with a Tech Pack that includes Alfa Connect 7" radio by Alpine and an infotainment system, which consists of Apple CarPlayTM and Android AutoTM. Its user-friendly functionality means you have safe access to smartphone functions, using the car's display. The display also gives you control to the rear-view camera, parking sensors, USB-HDMI input and Mopar®Connect.


Android Auto, Google Play and Google Maps are trademarks of Google LLC.
Apple CarPlay is a registered trademark of Apple Inc.

FCA Bank


This year, FCA Bank is once again in attendance on the Fiat Chrysler Automobiles brand stands at the Geneva International Motor show. Finance professionals will be present at special counters to inform visitors about the many offers - specific for each market - provided by FCA Bank and its subsidiary, Leasys. It is our tailor-made solution to satisfy all mobility needs.

FCA Bank supplies finance and insurance products to support the sales of prestige car brands in 17 European countries and in Morocco, directly or through subsidiaries. In Switzerland, it is represented by FCA Capital Suisse SA. The credit, lease, rental and mobility financing programmes provided by FCA Bank are specifically conceived for the sales networks, for private customers and for corporate fleets. More information is available on the FCA group stands or on the following websites: -


A special area of the Alfa Romeo stand will be dedicated to merchandise. Made by our excellent partners, the merchandise reasserts the brand’s key values beyond the cars themselves. For example, enjoy the "Quadrifoglio" experience second-after-second with a limited-edition chronograph created by Eberhard & Co. The time-honoured Swiss watchmaker interpreted the legendary emblem which characterises the fastest Alfa Romeo cars, making it an integral part of the sophisticated watch mechanism. It is a magnificent way to honour the sporty attitude of Giulia and Stelvio, summing up the tradition of two classic brands steeped in tradition and performance, in a valuable, everyday object. 

Alfa Romeo fans enjoy driving in all conditions. That is why we collaborated with Compagnia Ducale to create the new Alfa Romeo Dolomiti e-MTB, a bicycle, which combines ease of use with remarkable versatility. It brings together the agility of the most advanced mountain bikes with the auxiliary boost of an electric motor for long and exciting rides, even off-road. The 500Wh battery is fully concealed inside the frame and guarantees great autonomy. Like a tender for a yacht, it is the perfect complement for every Alfa Romeo. Light, practical, fast and eco-friendly, it is ready for exciting leisure activities. Finally, the new Alfa Romeo Racing collection, dedicated to Formula 1, is being introduced.