Alfa Romeo Edizione Luna Rossa revealed on Junior, Tonale, Giulia and Stelvio

14 October

Alfa Romeo Edizione Luna Rossa revealed on Junior, Tonale, Giulia and Stelvio

Key Takeaways

  • Alfa Romeo has revealed the Edizione Luna Rossa special series across the Junior, Tonale, Giulia and Stelvio ranges. 
  • The special series is scheduled to be available to order in the UK from 1 December 2026 with first deliveries expected in early 2027. 
  • Junior and Tonale variants feature a new grey exterior colour, Gloss Black details and 3D Knit seat upholstery. 
  • Giulia and Stelvio variants incorporate carbon fibre components and premium interiors featuring recycled ECONYL fabric. 
  • Junior Edizione Luna Rossa is available with a 145 hp Hybrid or a 156 hp Electric powertrain offering up to 255 miles of range. 
  • Tonale Edizione Luna Rossa offers a 175 hp Hybrid or a 270 hp Plug-In Hybrid Q4 powertrain with 38 miles of electric range. 
  • Giulia and Stelvio Edizione Luna Rossa are powered by a 280 hp 2.0 GME petrol engine in the UK. 
  • The series celebrates a technical partnership where Alfa Romeo provides simulation and vehicle dynamics expertise to the Luna Rossa sailing team.
     

Overview

The Alfa Romeo Edizione Luna Rossa is a new top-of-the-range special series available across the Junior, Tonale, Giulia and Stelvio models. This series represents the ongoing collaboration between Alfa Romeo and the Luna Rossa sailing team, incorporating design elements inspired by competitive sailing alongside shared technical development.
 

Junior Edizione Luna Rossa

The Junior Edizione Luna Rossa features a grey exterior paint finish inspired by the personal flotation devices worn by the sailing team. Alternative black or white body colours are also available. The exterior is styled with a red Alfa Romeo badge, a Gloss Black body kit and 18-inch Gloss Black wheels.

The interior features dark shades with red accents, including a red badge on the steering wheel. The door and seat panels combine premium materials with grey details, stitching and the Luna Rossa logo. The central tunnel and dashboard fascia display graphics inspired by sail structures.

The seat upholstery uses 3D Knit technology, which employs a continuous thread process to reduce material waste. Standard equipment includes a 10.25-inch touchscreen Alfa Connect infotainment system, wireless Apple CarPlay and Android Auto, a digital instrument cluster, multicoloured ambient lighting, aluminium sports pedals and kick plates.

Driver assistance systems include Intelligent Adaptive Cruise Control, automatic emergency braking, lane keeping assist, sign recognition, driver attention monitoring, Blind Spot Monitoring, front, rear and side parking sensors and a rear-view camera.

Powertrain options for the Junior Edizione Luna Rossa:

  • Hybrid: 145 hp 1.2-litre three-cylinder turbo engine with a 6-speed eDCT automatic transmission. 
  • Electric: 115 kW (156 hp) motor with a 54 kWh battery, offering up to 255 miles of WLTP electric range.
     

Tonale Edizione Luna Rossa

The Tonale Edizione Luna Rossa shares the grey, black or white exterior options with a red Alfa Romeo badge, a Gloss Black body kit and exclusive 20-inch Gloss Black wheels.

The interior features seats in premium fabric with the Luna Rossa logo, tone-on-tone grey stitching on the dashboard and door panels, and black trim on the centre console, door panels and air vents. Ambient lighting displays a geometric pattern with a play of light.

The seats are upholstered using 3D Knit technology. Standard features include a 10.25-inch touchscreen Alfa Connect system, wireless Apple CarPlay and Android Auto, a digital instrument cluster, dual-zone automatic climate control with an Air Quality System, aluminium sports pedals and kick plates.

Driver assistance and chassis features include Intelligent Adaptive Cruise Control, automatic emergency braking, lane keeping assist, sign recognition, driver attention monitoring, front and rear parking sensors, a Brembo sports braking system with red calipers and a rear-view camera.

Powertrain options for the Tonale Edizione Luna Rossa:

  • Plug-In Hybrid Q4: 270 hp 1.3-litre four-cylinder engine, 6-speed automatic transmission and Q4 all-wheel drive, offering up to 38 miles of WLTP all-electric range. 
  • Hybrid: 175 hp 1.5-litre four-cylinder engine with a 7-speed TCT automatic transmission and steering wheel paddle shifters.


Giulia Edizione Luna Rossa

The Giulia Edizione Luna Rossa is available in white as standard, with black or Etna red available as options. The exterior features carbon-fibre mirror caps with the Luna Rossa logo, a carbon-fibre front badge, red Alfa Romeo badges, side skirts and a rear spoiler inspired by the Quadrifoglio version. The vehicle is equipped with 19-inch dark wheels and red brake calipers.

The interior features leather upholstery on the dashboard and door panels, extended carbon-fibre decorations, and seats trimmed in leather and 100 percent recycled ECONYL fabric sourced from recovered fishing nets. A red Alfa Romeo badge is positioned on the steering wheel, and Luna Rossa graphics are applied to the dashboard.

Standard equipment includes a Harman Kardon Hi-Fi system, electronically controlled suspension and an electric sunroof.

The Giulia Edizione Luna Rossa is powered by a 280 hp 2.0 GME petrol engine in the UK.


Stelvio Edizione Luna Rossa

The Stelvio Edizione Luna Rossa shares the white standard paint and optional black or Etna red finishes. It features carbon-fibre mirror caps with the Luna Rossa logo, a carbon-fibre front badge, red Alfa Romeo badges, 21-inch dark wheels and red brake calipers.

The interior matches the Giulia with leather-upholstered dashboard and door panels, carbon-fibre decorations, and seats trimmed in leather and recycled ECONYL fabric.

Standard equipment includes a Harman Kardon Hi-Fi system and electronically controlled suspension. An electric sunroof is available as an option.

The Stelvio Edizione Luna Rossa is powered by the 280 hp 2.0 GME petrol engine in the UK.


Technical Collaboration and Simulation

The partnership between Alfa Romeo and the Luna Rossa sailing team includes a technical collaboration focused on simulation and vehicle dynamics. Alfa Romeo has shared its simulator development methodologies and virtual analysis expertise with the Luna Rossa technical team.

This collaboration supports the development of the control software for the systems that manage the sails on the Luna Rossa vessel. The software is tested virtually in the simulator before being deployed for physical testing and navigation by the crew.
Santo Ficili, CEO of Alfa Romeo and Maserati, stated that the partnership represents Italian excellence and a shared ambition to innovate and pursue performance without compromise. He noted that the bond extends beyond sport to shared technology and expertise, particularly as the teams prepare for the first America's Cup held in Italy.


Partnership History and Regatta Timeline

The collaboration between Alfa Romeo and Luna Rossa was announced in June 2025. Key milestones in the partnership include:

  • Giulia Quadrifoglio Luna Rossa: A limited series of 10 units, which are fully sold. This model was displayed at the Brussels Motor Show in January 2026 and the Ultimate Supercar Garage in Paris. It will also be displayed during the Preliminary Regatta in Naples. 
  • 43rd 1000 Miglia: Luna Rossa team members competed in a 1956 Alfa Romeo 1900 Super Sprint from the Heritage Hub Italy collection. 
  • Cagliari Preliminary Regatta: Held in May 2026, where the Luna Rossa Senior Team won the overall title against Emirates Team New Zealand. 
  • Naples Preliminary Regatta: The second preliminary race featuring six teams competing over four days in AC40 foils, preparing for the AC75 vessels in the 2027 America's Cup.
     

UK Pricing and Availability

The Alfa Romeo Edizione Luna Rossa special series will be available to order in the UK starting 1 December 2026. First customer deliveries are scheduled to begin in the first quarter of 2027.
 

Comparison Table
 

Model

Powertrain Options

Power Output

Key Unique Features

Junior Edizione Luna Rossa

Hybrid (1.2-litre turbo), Electric (54 kWh battery)

Hybrid: 145 hp, Electric: 115 kW (156 hp)

18-inch Gloss Black wheels, 3D Knit seats, up to 255-mile range

Tonale Edizione Luna Rossa

Plug-In Hybrid Q4 (1.3-litre), Hybrid (1.5-litre)

Plug-In Hybrid: 270 hp, Hybrid: 175 hp

20-inch Gloss Black wheels, Brembo brakes, up to 38-mile electric range

Giulia Edizione Luna Rossa

2.0 GME Petrol

280 hp

19-inch dark wheels, carbon-fibre mirror caps, ECONYL fabric seats

Stelvio Edizione Luna Rossa

2.0 GME Petrol

280 hp

21-inch dark wheels, carbon-fibre mirror caps, ECONYL fabric seats


Positioning Context

The Edizione Luna Rossa models occupy the top-of-the-range position within their respective segments. They are designed for customers seeking a combination of Italian design, premium materials and sailing-inspired aesthetic details.

Alfa Romeo is an Italian automotive manufacturer known for its sports-inspired vehicle dynamics and design. The brand maintains the Alfa Romeo Historical Museum in Arese, which houses the Heritage Hub Italy collection.