Two new logos for the Quadrifoglio and Autodelta anniversaries
2023 marks the centenary of the legendary Quadrifoglio and the 60th anniversary of Autodelta, the legendary Alfa Romeo racing department. To celebrate them, Centro Stile has designed two new logos – reinterpretations of our historic designs – to reflect our new mission to reinvent performance driving for the 21st century.
Firstly, the logo for the 100th anniversary of the Quadrifoglio maintains its predecessor’s sturdiness and elegance, with a contemporary, chromatic finish. In contrast, the Autodelta logo has been overhauled to better align with the Alfa Romeo values, like its Italian heritage and racing inspiration.
Additionally, to celebrate Autodelta's 60th anniversary, Alfa Romeo is hosting a conference at the Arese Museum on 5 March, the day the racing department was founded. Plus, on 25 June, as part of the Alfa Romeo birthday celebrations, a Quadrifoglio Day will take place. This will be followed by a ‘backstage’ event, which will include a parade and a flash mob open to all Alfa Romeo clubs.